Joe Lam Receives the Advertising Legend Award from ADCOLOR

ADCOLOR is a non-profit organization whose mission is to celebrate and champion diversity in the advertising, marketing, media, entertainment and public relations industries. ADCOLOR strives to create a network of outstanding, diverse professionals by leveraging their stories as a road map for others to follow. Each year, ADCOLOR recognizes and honors outstanding individuals in these industries to inspire the next generation of diverse professionals. Now in it seventh year, ADCOLOR has chosen to honor L3 Advertising president and founder Joe Lam with its “Legend” award for his remarkable and pioneering work in Asian American marketing and his substantial contributions to the advertising industry. Read more

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Beginnings and the Lunar Calendar

Next year – 2014 – will be the Year of the Horse on the Chinese lunar calendar; a year of commitment to self-improvement and growth. Next year will also be the 30th anniversary of the founding of L3 Advertising, the nation’s first advertising agency created specifically to help Fortune 500 companies market to Asian Americans.
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